Our focus is you: the member-owner

As you well know, our cooperative was started to form member-ownership in our service area for delivering electricity to member homes, farms and businesses. Ninety years later, Steele-Waseca is still delivering electricity to our member-owners and want to show, through our service and programs, how we keep you, the member, in focus.

Rooted in strategic direction from the co-op’s board of directors, seven cooperative value areas have been identified that keep our member-owners in focus. These value areas identify the “why” or purpose of our work. The seven value areas include: Quality Service, Cooperation and Collaboration, Life+, Growth, Appreciation, Trust and Innovation. 

The adage is true: a picture is worth a thousand words, and we believe by assigning an icon to each of the seven areas, we’ll be better able to show Steele-Waseca programs, rates, projects, and benefits of cooperative membership, in value-form.

While we hope you agree we have a long-standing history of providing great communication on cooperative updates and information, the desire of this enhanced value-communication approach will create awareness and provide additional education for our membership. While all efforts at the co-op are multi-valued, we feel that by demonstrating projects and happenings through value icons, their purpose will be clearer to our member-owners.